Archive for the 'Current Issues in Real Estate' Category
In surfing the net, I discovered an on-line version of an article by Ben Brody and Laura Gurfein that appeared in last months Westchester Magazine about the county’s “top” Realtors. The subtitle declared “In good times or bad, whether buying or selling, these are the agents you want on your side.”
Now, I have nothing against the Realtors who were chosen as the finest agents in Westchester NY real estate. None at all. it was fascinating to see how the authors chose to define “success.” They used a simple unbiased metric – the bottom line. They defined success in terms of .sales volume in dollars. The theory being – the bigger the sales volume the better the “track record.” This kind of boggles my tiny mind. In a twisted way it reflects the public antipathy to Realtors in general because it emphasizes that “success” is defined in dollar signs.
This got me thinking – how exactly should one define success in real estate? How should these bottom line numbers like sales production and number of listings held factor into a home owners decision about who to sign a listing contract with?
Well, realistically, an agent has to achieve two goals. Certainly, over time, the agent must be able to turn a profit or they will go out of business. This is much harder to do than most people outside our industry think. I have to make a living this way and turning a profit is absolutely essential or my bills don’t get paid. But for all the delusions of real estate agents being “rich” without any effort, the failure rate is enormously high – north of 80% in most of the country (over 90% locally.) So posting sales volume is a major component of success.
But, what does this do for the client? The home seller or home buyer? The article indicated that whether selling or buying – these agents were the best. But by looking at sales volume only, the article missed the mark altogether.
1. Is this agent primarily a listing agent or a buyer’s agent? If they have an even number of sales in both categories – fine. But I looked at the sales history of a couple of these superstars. They were primarily listing agents and did relatively few sales as a buyer’s agent.
2. On the listing side, what is their success rate? After all, an agent can make a bundle listing in volume. The percent of listings that actually sell is another matter.To that end I took a look a closer look at a “top agents” sales record for 2009. I picked an agent on the list at random and found the following.
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Part 1 of “This Brokerage Has 750 Listings…..So they must be the best! ” was prompted by the fact that the Westchester NY real estate market had changed and as a result, I was getting more and more questions about what a brokerage brought to the table in terms of marketing. I emphasized the importance of choosing the right agent and that the brokerage itself was of less importance. I also indicated that there was a lot of smoke and mirrors regarding brokerage brands and what that means to the seller in terms of marketing the home. Also, for those consumers who would like to see broker/agent input on Part 1 of this post…you can go to my blog on ActiveRain where I re-posted the blog. It got a good deal of attention and much commentary from real estate professionals.
In the end, I promised a sequel that got into more specifics. So here it is – six major myths about listing a property and marketing a property that are often trumpeted by our own industry. Its been said that if you repeat something often enough it becomes “fact” in the eyes of the consumer. So let’s put some of these “facts” to rest.
Myth #1 – “We have 12 billion to the 10th power active listings, so our reputation speaks for itself!”
Really? How on earth does anyone come to that conclusion? You can have all the listings in the world, but if you can’t sell them, what’s the point? The percentage of sold listings is a bit more pertinant. However, even that number does not discriminate between individual agent performance.
Over the past couple of months, I have written some scathing blogs about the big banks (Big Box Bankmarts) and their inability to fund loans in a sane, reasonable and timely manner. I’ve had loans stalled, delayed and otherwise mired in underwriting for months on end for no apparent good reason.
Just the other day Chris Berg created a “movie” using XtraNormal about Big banks and foreclosure sales. If you want a good laugh – you should take a look. This inspired me to try my hand at an XtraNormal video creating my own diatribe on the big banks regarding plain vanilla 30-year loans. I admit that my dialogue can not match Chris Berg’s but the sentiment is the same.
Enjoy the video and have a great weekend.
Further Reading:
© 2009 Ruthmarie G. Hicks http://thewestchesterview.com – Freaky Friday: A conversation with a Big Box Bankmart Loan Officer..
Over the past four months, I’ve had five transactions with one particular big-box bank. All save one were a complete nightmare. What tipped me over the edge towards a new rant was Greg Nino’s post “I am prejudiced and here’s why…”, a post from Michael and Karen George “A Realtor really messed me up the other day.” and the fact that yet another loan is poised to have a prolonged escrow due to a Big-Box Bankmart.
I will leave you guessing as to the identity of the banks in question…I am not as brave as Greg. But I can say this much…my litany of complaints could fill a tomb the size of War and Peace. Mountains were made out of molehills. LO’s went MIA when the going got tough. Papers got lost, closings were delayed (5 times in one instance) the process went on so long that things such as employment verifications required RE-verification. Rate- locks expired and contracts were hanging by a thread because so much time had elapsed. There were extensions on extensions. You name it, it went wrong. The final insult came when the bank then “surprised” the buyers by trying to increase the agreed upon mortgage interest rate by 0.25 points at the closing table.
If the public believes that Big-Box Bankmart is their only choice – it will become just that:
As I said in a previous blog on seemingly endless escrows - all I ever get from the powers that be at any Big-Box Bankmart is snarky arrogance bordering on disdain. Its pretty simple….Big-Box Bankmarts pretty much feel that they are in full control of the situation. The result is a smugness that is simply disgusting. Since the public feels that they are the ONLY game in town – Big-Box Bankmarts feel accountable to no one. If the public believes that Big-Box Bankmart is the only viable choice – it will become just that.
But hubris is dangerous…..There can be accountability – but we have to make them accountable. Let’s vote with our feet and tell our clients why we don’t want them using banks that just have not been performing. The public needs to say “NO!” – we won’t use a Big-Box Bankmart until they clean up their act – and by doing it collectively – we are doing ourselves, and in some ways – our country – a good turn. By using banks and mortgage brokers that can get the job done in a timely manner with decent customer service – we are saying “no” to bad service and a dangerous trend towards Big-Box Bankmart monopolies.
© 2009 Ruthmarie G. Hicks http://thewestchesterview.com. All rights reserved.
Over the past few months, several sales-in-progress have been occupying a major portion of my time. When my clients and I began our journey together we had NO IDEA what lay ahead. The problems we encountered were mostly the result of the shifting ground that the lending crisis created. The banks were moving at a pace that would make a snail look like an olympic sprinter.
Each transaction had its unique set of players and problems. But in each case I was blessed to be dealing with buyers, sellers, agents and attorney’s that all pulled together to get to the closing table.
In this environment, there is no room for egos and selfishness or special agendas…
Real estate transactions can be rife with conflict, anger, egos and selfish motives. In these difficult times, closings are hard won. Buyers, sellers, agents and attorney’s are having their patience and tempers challenged at every turn. One agent said to me – “its like we are CLAWING our way to each and every closing.” I liken it to trying to walk through mud that is waist deep. Having reasonable clients, working with agents who are willing to get the job done, and having responsive a communicative attorney’s are no longer luxuries – they are essential components of a successful transaction.
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OK – this is a funny way to begin a blog – but I’m exhausted! Just plain out and out drained. Normally this state of tiredness would have me beating a path to a doctor. But I don’t need a doctor, I just need a lender who can close a loan in a timely manner. You see, in addition to everything else that I do to complete transactions, I am being confronted with host of escrow issues that I’ve never seen before. I find myself on the phone constantly trying to prod the banks to close loans that I’ve had commitments and appraisals on since the beginning of the last century. And if this is stressing me out – some of my clients must be ready to jump off the Tappan Zee Bridge.
The problems with lenders has been fodder for several recent blogs. Although I have a host of war stories that would be funny if they weren’t such a threat to each transaction, I won’t bore the public with the gruesome details – YET. But what truly amazes me is the arrogance of the banks. After one disastrous situation where a closing was postponed FIVE TIMES and over one month, I ended up speaking with some of the powers that be at our friendly neighborhood national bank. (Yes, I know that is an oxymoron and the sarcasm is deliberate!) Their attitude was atrocious. I was informed that “this is the new normal. You now need to count on 90-120 day escrows. If buyers and sellers are prepared for it -it shouldn’t be a problem.”
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Homeowners in New York are up in arms over property taxes. For those who don’t know the region, New Yorkers enjoy just about the highest property tax rate in the country. Westchester has some of the highest taxes in the state – so you get the picture…..In some areas of Westchester, the taxes actually exceed assessed values.
Recently, Cut Property Taxes NOW rally signs have appeared around the city of White Plains. They are dotting the lawns of beleagured homeowners fed up with what seems like the unending tax hikes that show no signs of abatement. Right now the center of their wrath is on County taxes. However, many are pointing fingers at local taxes and school taxes.
It was just a few years ago that White Plains enjoyed significantly lower property taxes then the rest of the county thanks mostly to our large commercial and retail base. But even though that base has increased, the number successful certioari actions has also increased exponentially. The net result has been a shrinking tax base in the commercial/retail sector pushing the lions share of the burden on homeowners. Most notably: owners of single family homes. Although there was grumbling during the housing boom – residents were mollified by increasing home values. Now that that bubble has burst, the tax bubble has become the elephant in the room.
Homeowners and city officials in White Plains need look no further than Sleepy Hollow to see what happens to home prices when the homeowners are saddled with an ever more onerous tax burden. This burgeoning problem needs to be nipped in the bud or home values could well suffer.
I chose Sleepy Hollow for a comparison because it is an analogous community in many ways to White Plains. Although city officials prefer to liken White Plains to Scarsdale and Larchmont where high taxes are better tolerated, our community profile is in truth more like that of Sleepy Hollow – with respect to its diversity and schools. The commute to Manhattan is similar the two neighborhoods I chose to focus in are are quite comparable in terms of home size, amenities and lifestyle.
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Sometimes agents talk amongst themselves. Share our war stories and generally discuss the market and where we think it is going. Over the past few weeks I have been hearing a similar theme being expressed in different ways by several agents and brokers. It’s something that I’ve been feeling too – but haven’t expressed verbally – until now. Yesterday, one agent finally put his finger on all the euphemisms regarding “buyer behavior” over the past year when he said he is seeing a lot of “angry buyers.”
We are in one of the best buyer’s markets that Westchester County has ever seen. So why all the hostility? Buyers are in the drivers seat. But like the angry comic, Lewis Black, there are quite a few buyers who seem almost hostile no matter how much the pot is sweetened. It’s never quite enough and they keep pushing the envelope until there is no more. Even after they’ve been offered a gooey sweet pot – they sometimes walk away convinced that they are being ripped off.
My guess is that many of these angry buyers feel that they have been denied their “market crash.” They have been patiently waiting for the market to take a blissful dive off a cliff. After all, a crash of catastrophic proportions was promised by news media. A cohort of buyers were waitin’ and hopin’ and wishin’ and prayin’ for a complete collapse in the Westchester housing market. Then they were then going to swoop in and snag a steal and live happily ever after purchasing a $600,000 home for $200,000.
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In surfing the net, I discovered an on-line version of an article by Ben Brody and Laura Gurfein that appeared in last months Westchester Magazine about the county’s “top” Realtors. The subtitle declared “In good times or bad, whether buying or selling, these are the agents you want on your side.”
