Sellers Info

January 20, 2012
Choosing a real estate agent in Westchester NY

How to Choose a Real Estate Agent to List Your Westchester NY Home

How on earth does the consumer choose an agent? With so much hype, smoke and mirrors that the actually process can seem about as clear as mud.
January 18, 2012
Staging Decorating

The Genesis of Staging (OR – in the beginning, there were breakfast trays, and it was good)

I have been wrestling with how the very word “Staging” resonates…with buyers, sellers and agents…and just yesterday I wrote about choosing to use PREPARING as the verb of choice to describe what I do.
January 18, 2012
Staging Decorating

Selling your home? What types of flooring provide the best ROI?

Flooring is huge these days as Westchester buyers increasingly turn their noses up at wall-to-wall carpeting. Adding hardwood to carpeted areas or refinishing floors that you have covered with carpet can add real dollar value to your home.
January 14, 2012
Trust - A broken link

Why does “trust” and “real estate” mix about as well as oil and vinegar?

Sadly, when I hear the word "trust" and "real estate" in the same question - my mind really turns to salad dressing. They just don't seem to mix at all.
January 10, 2012
Supply and Demand

When Will the Westchester NY Real Estate Market Recover?

Some parts of Westchester NY are already recovering. In areas such as Scarsdale and Larchmont, we saw our fair share of competitive bidding this year. This breath of fresh air was restricted to single-family homes in specific municipalities. Prices in these areas are well off their lows in spite of continuing declines elsewhere.
January 6, 2012
What Rocks & What Flops

Marketing Your Home – What Rocks and What Flops…

The real estate industry is something of a black box to consumers. Agents hype their marketing in order to win listings. Consumers often buy into the hype because on the surface, it makes sense. However, if you dig a little deeper, you might be surprised to see what actually rocks and what flops.